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Fabcon Custom Sample Boxes


Want results like this for your company? Contact us today for a free consultation about your next project.

COMPANY:

Fabcon

OBJECTIVE:

  • Increase the general contractor's awareness of the variety of panel finishes available.
  • Increase sales

STRATEGY:

Provide general contractors with a tool for presenting samples of Fabcon panel finishes

TACTICS:

  • Replace photos of panels with actual aggregate samples of the panel finishes
  • Create a full-color custom sample box with trays to hold the different aggregate samples
  • Sample boxes distributed by Fabcon's field salespeople to the general contractor

RESULTS:

  • The client has had positive feedback from both their own sales representatives and the general contractors regarding the creativity and usefulness of the box/samples.
  • The sample boxes were produced for 20% less than Fabcon's original budget

 

Want results like this for your company? Contact us today for a free consultation about your next project.

 

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