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How to Increase Your Trade Show Traffic


Have past trade shows left you feeling like a hitchhiker on the side of the road - waving your arms while the traffic passes you by? If so, then the first tip for increasing trade show traffic is to ditch the hitchhiker mentality (along with that creepy eye patch) and find a sleek vehicle of your own that effectively drives traffic to your booth. One of the easiest and most cost-effective ways to do this is by investing in trade show promotional items.



Create a Traffic Jam with Trade Show Giveaway

Everyone loves something for free. Trade show giveaways provide a compelling incentive for trade show visitors to skip over your competitors and visit your booth instead. National Premium's product catalog of trade show promotional items includes over 800,000 unique items that can be customized to your needs.

Don't forget, you won't be the only company increasing trade show traffic through giveaways. The dedicated Account Management team you receive at National Premium helps you outpace the competition with creative product suggestions that are sure to be a smash with trade show guests. Our decades of experience and access to the hottest promotional products have helped countless companies take their trade show booth to the winner's circle. The same results are waiting for you - contact National Premium today.


Ideas for Expanding Trade Show Presence

Trade show giveaways are only one piece of the puzzle when it comes to increasing trade show traffic. National Premium's trade show consultants shift your trade booth success into overdrive by providing you with winning resources, such as:

  • Trade show uniforms: improve team cohesiveness and brand visibility with logo-imprinted t-shirts, hats, button-downs, polos and more

  • Pre-show direct mail pieces: advertising a promotional gift prior to a trade show can increase trade show traffic by almost 300%

  • Customized booth counter displays, table tents, posters, banners and booklets of any variety

How to Increase Your Sales with Promotional Products While Saving Time and Money

When it comes to making an unforgettable impression on your target audience, nothing gets your message across quite like the right promotional products. Promotional items can be gifted out to current customers or potential clientele at trade shows and events to help you achieve visibility.


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