Whether you want to get rid of the extra promotional products lying around the office or you want to spark conversation about a new product, your main objective is to get them out in the public and seen. Meetings, both internally with employees and externally with clients, are a great platform to use promotional products as giveaways. Below, we describe 5 ways in which you can incorporate them into your next meeting:
1. Give products to people who participate.
Bring small products, like pens, notepads, keychains, etc., with you to hand out to people to encourage participation in the meeting. While this may seem elementary, it facilitates communication among the group, especially when people are hesitant to talk. It is also a way to be sure they are engaged because you can hand out a product to people who answer questions, contribute ideas, or give feedback.
2. Send employees home with samples
Letting your employees take products home means that it will be exposed to more people, which provides an opportunity for more feedback on how it is received. When you expose new products to the public you will be able to educate people about the product, and at the same time get it moving in the market. Your employees will also appreciate the free gift!
3. Hand them out as gifts to potential clients.
Send products home with potential clients as a thank-you for their time in meeting with you, and also to send them home with a tangible remembrance of what you can do. This is a way for you to prove what you can offer that goes above and beyond your words. The quality of an item also reflects the company in the image-building process.
4. Recognize employees for their hard work and accomplishments.
Your employees work hard for you, so they appreciate it when you acknowledge that. People will see this as an incentive and have a desire to achieve more because they don’t want to be left out the next time. Examples of times to do this are for anniversaries-recognizing years of dedication to the company, goal achievements-rewarding them for pushing themselves to get there, or outstanding customer service-their interactions with clients are what brings you the business. There are countless times to show them that you appreciate them.
5. Make matching shirts for team members.
This doesn’t have to be an every day uniform, but have team members wear a matching shirt when they give a presentation or attend an event. When employees wear these shirts they will remember they are part of a collective team-meaning they have the responsibility to perform their tasks, but also know they have the support of their fellow teammates throughout the process. They will also feel like their ambassadors of the company and feel a sense of belonging within the company.
Incorporating promotional products and sending them home with people creates a memorable meeting and lasting impression. Whether you use them for internal or external meetings, giving away promotional products shows you value their time and relationship with them.