Then why would you call a printer or office supply company for help with promotional products?
Many companies make this mistake when they look for a promotional products company. They mistake size or experience in another field, such as print or office supplies, for expertise in promotional products.
Someone who wanted to develop a long term relationship would look for:
- a company with history in their area
- associations the company belongs to
- how long they have been working in their field
- great ideas, execution and fulfillment
- Check their website for a customer list and make a few calls.
Ask how long they have been working together. Length of relationship is a sure sign of customer satisfaction and the companies’ ability to meet their needs.
Some companies try to be everything to their customers and take on business in areas they do not have a core competency and use their customers to develop that competency. Do you have the time or the money to be someone’s test ground?
The next time you need paperclips call your local office supply company, when you need promotional products delivered worldwide give us a call!