National Premium wishes you a safe & happy holiday season!

Posted on December 19, 2012 by NP Marketing Team

Our employees have been coordinating fantastic donations such as toy drives, clothes to the Salvation Army, Adopt-a-Family, and many others.  We’re also having some fun with holiday lunches, ornament exchanges, and ugly sweater parties!

Posted in Random Musings | Tagged , , , , , , , | Comments Off

How To Amplify Your Social Media Presence

Posted on December 17, 2012 by NP Marketing Team

Over 75% of companies now use Twitter as a marketing channel. This was just one of the eye-opening statistics we found presented by Awareness, Inc. in their new whitepaper. The increasing popularity in social media sites has changed the direction of business’ marketing strategies drastically over the past few years. After reading some of these compelling statistics, we’d like to share a few tips on how you can capitalize on the use of your company’s social media sites.

Posted in Industry Insights, Random Musings | Tagged , , , , , | Comments Off

Prepare A Recipe For Success With These 6 Kitchen Products

Posted on December 7, 2012 by NP Marketing Team

To start off the new month, we thought we’d share with you some of our new (and favorite) products for the kitchen. When these items are handed out for promotional purposes, they won’t just stay at the desks in the office. They will go into the homes of your customers and clients, where they will be reminded of your company even when they aren’t consciously thinking about work. People also value promotional products that are functional; they see them as a more valuable gift. Here are 6 products that are sure to add to your recipe for success!

Posted in Promotional Products | Tagged , , , , | Comments Off

Remember Business Gifts on Your Holiday List This Season!

Posted on November 30, 2012 by NP Marketing Team

The holidays are right around the corner so gift buying is speeding up fast. But personal holiday shopping isn’t the only kind going on within businesses. Employer business gifts are an effective economic marketing tool to enhance customer relationships and employee loyalty. They are a justifiable expense because they benefit the giver as well, either by increased sales or more effort. Richard Nalson from LSU was selected to do a study entitled “Business Gifts Survey: What Do Buyers Say?” for the PPAI. He found that the top 4 reasons for companies to give business gifts are:

Posted in Industry Insights, Promotional Products | Tagged , , , , | Comments Off

Tips for Creating a Noticeable Point-of-Purchase Display

Posted on November 20, 2012 by NP Marketing Team

Point-of-purchase displays are another marketing opportunity to sell more of your product and engage new customers. These displays can be conveniently placed in prime locations in retail stores, whether it’s near the checkout line or the end of an aisle, and will be seen by thousands of people every week. Here are some quick tips to keep in mind while creating your next POP display:

Posted in Industry Insights, Random Musings | Tagged , , , | Comments Off

Accessories For Your Beloved Technologies

Posted on November 9, 2012 by NP Marketing Team

People today cannot get the newest form of technology fast enough.  It would be a little strenuous on the budget to give your clients iPhones or tablets as promotional items, so help them accessorize their new products instead! The following items are a snapshot of some of the products you could easily turn into promotional items, or use as gifts for the holidays! It doesn’t matter who you give them to, your customers, your employees, etc.-they will be used!

Posted in Promotional Products | Tagged , , , , , | Comments Off

Happy Halloween from National Premium

Posted on October 31, 2012 by NP Marketing Team

Happy Ghosts and Goblins to you … learn about the history of Halloween and what National Premium did to celebrate in Wisconsin!

Posted in Random Musings | Tagged , , , , , , , | Comments Off

5 Easy Steps To Start An Employee Recognition Program

Posted on October 26, 2012 by NP Marketing Team

Studies show that a formal employee recognition program offering tangible rewards is the most effective way to motivate employees, more so than encouragement and positive feedback. According to an Incentive Research Foundation and Incentive Federation 2011 study, employees think more frequently about awards, which leads to increased interest in higher performance. Creating a recognition program is not a daunting task, so long that you have clear goals and keep your employees interests in mind. Do you want to reward length of service, sales achievements, reduced absenteeism? Here are 5 simple steps to start you out!

Posted in Industry Insights, Random Musings | Tagged , , , , , | Comments Off

Get Your Name Noticed In Camo!

Posted on October 19, 2012 by NP Marketing Team

The military look is one of the most popular trends this fall. We have incorporated it into our extensive selection of promotional products-from apparel to laptop covers to coffee mugs to pens, we have something to fulfill your needs! Don’t hide from success and blend in with the competition. Get your name noticed in camo!

Posted in Promotional Products | Comments Off